SPORT ACHAT HIVER
Program and
Practical Information
All the information you need to prepare your visit
Highlights, activities, conferences, foodtruck village, Fresh Zone, evening event…
Don’t miss anything from the next edition!
Practical Information
REGISTRATION
Sport Achat Hiver is an event strictly reserved for industry professionals.
During registration, your professional identity will be verified, and we reserve the right to deactivate your badge.
Each badge/entry is valid for one person only. Badges are personal and non-transferable: proof of identity may be requested at the entrance.
Non-retailers or non-buyers may attend the event with a contribution of €90.
OPENING TIME
- Monday: 9:00 AM – 7:00 PM
- Tuesday: 9:00 AM – 7:00 PM
- Wednesday: 9:00 AM – 6:00 PM
The visitor badge application platform will close on Sunday, 25 January from 8:00 pm.
After this time, badge requests must be made directly at the trade show visitors’ reception desk.
📅 Monday, Tuesday, and Wednesday from 9:00 am.
Please bring a KBIS extract or any other document proving your company.
Don’t Miss
THE FRESH ZONE
Discover emerging talents and innovative solutions in the Fresh Zone, the space dedicated to creative and innovative young businesses!
CATERING
This year, three dining areas are available for you!
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Food Truck Zone
: Looking for a quick and tasty break? Several food trucks will be waiting for you with delicious
What’s New
THE RETAIL FAIR
A space designed to inspire you and optimize your points of sale.
Exchanges between retailers, merchandising advice, retail trends…
Created with Mission Retail Design to offer you a true “business boost” moment.
MOODBOARD
Tomorrow’s trends!
To be discovered in the exhibition’s relaxation area, this moodboard showcases the three major trends of the upcoming season through sketches, Pantone colors, materials, and a product selection.
From Layering Flow, a modular and spontaneous dress language, to Maximal Energy, where the product becomes a design object, and Tactile Wilderness, a sensory fusion of technology and nature: a key stop to refine your choices and anticipate your in-store purchases.
Highlights
SPORT-AIR X NIVEALES EVENING
Monday, 26 January from 6:00 pm – Conference area
Live music, saxophone, DJ set: Sportair x Niveales invite you to an evening that will leave a lasting impression.
On stage, the Jodge Band will set the tone for the first part of the evening, before handing over to a DJ joined by a saxophonist
to keep the party going. Because the best connections are also made outside the stands.
CONFERENCE AREA
Don’t miss the many conferences held from Monday to Wednesday in the conference area next to the Foodtruck Zone. Program coming soon.
MONDAY 26
11:00 am
SEASONAL WORKER HOUSING AT THE HEART OF THE 2026 MUNICIPAL ELECTIONS
Hosted by Brice BLANCARD – Union Sport et Cycle
Virgile CAILLET – General Delegate, USC
Xavier ROSEREN – Member of Parliament
Martine BERTHET – Senator
2:00 pm
RETAILERS AND TRANSITION IN THE MOUNTAINS: How brands are moving forward with Mountain Change Makers
Hosted by Frédéric TAIN – Editor-in-Chief, Sport Guide
Laurent SURBECK – Co-founder of MCM
With Élodie BEAUMONT – Intersport Grand-Bornand
Julie PERRET – CSR Manager, Ski Company
Jérôme CAMPS – Sport 2000 – Vice President of USC
12:00 pm
SUCCESSFULLY TRANSFERRING AND TAKING OVER A SPORTS RETAIL STORE OR BRAND
Hosted by Frédéric TAIN – Editor-in-Chief, Sport Guide
With Alix COUVREUR – Managing Director, Yvette Perillat store
Johann PERSONNAZ – Managing Director, Sunset Sport
Gunther DOLL – President, Lacroix Sport
3:00 pm
TRAJECTORIES WITH JEAN-BAPTISTE GRANGE
Hosted by Mélanie PONTET – Sport-Guide Journalist
1:00 pm
DRAWING INSPIRATION FROM FRENCH AND INTERNATIONAL RETAIL TO REINVENT GROWTH MODELS
Hosted by Claire LISSAJOUX – OSV
With Inès CARRIE – International Support Officer, OSV
Vincent JAY – Director, France Montagne
Thomas GUTH – Export Sales Manager, Amateis
Frédéric MOUYADE – Regional Manager South Europe, Patagonia
TUESDAY 27
11:00 am
INTEGRATING A SPONSORSHIP POLICY INTO YOUR CSR STRATEGY: How the Outdoor Industry Engages with the 1% for the Planet Movement
With Isabelle SUSINI – Director, 1% for the Planet
Joined by Patagonia, Element BV, Blue Ice, Simond, Zag Skis, Elementerre, and Bollé
12:00 pm
RESORT STORES: How to Increase Profits?
Hosted by Frédéric TAIN – Editor-in-Chief, Sport Guide
With Gérard POUET – President, SAS GP Consulting
1:00 pm
WINTER SEASON TRENDS IN FIGURES
Hosted by Brice BLANCARD – Union Sport et Cycle
With Jérôme CAMPS – Chair, Mountain Commission – Vice President, USC
Laurent REYNAUD – Domaines Skiables de France
WEDNESDAY 27
11:00 am
PERSPECTIVES: FROM THE MILAN-CORTINA 2026 GAMES TO THE 2030 WINTER OLYMPICS: What Role and Challenges for Local Socio-Professionals?
With Marie MARTINOD – Co-Chair of the Athletes’ Commission of the Olympic Committee – Media Consultant – Deputy Mayor of Aime La Plagne – Olympic Silver Medalist in Ski Halfpipe
The visitor badge application platform will close on Sunday, 25 January from 8:00 pm.
After this time, badge requests must be made directly at the trade show visitors’ reception desk.
📅 Monday, Tuesday, and Wednesday from 9:00 am.
Please bring a KBIS extract or any other document proving your company.
12:00 pm
AI: Making Daily Life Easier, Saving Time, and Increasing Profitability
With Cyril MARIE – Inspire Studio
