EXHIBIT AT SPORT-ACHAT HIVER
EUROPE’S B2B TRADE SHOW FOR SKI AND SNOWBOARD
Sport-Achat Hiver is the only B2B trade show in Europe to bring together such a concentration of ski and snowboard brands.
Over three days, brands and retailers connect with the professionals shaping next season’s product ranges: sports retail chains, mountain sports specialists, resort and lowland stores, e-commerce businesses, concept stores and lifestyle retailers.
Showcase your collections. Meet the right buyers. Grow your distribution network.
Join 500+ leading brands
THEY EXHIBIT TO DO BUSINESS
RESULTS THAT SPEAK FOR THEMSELVES
🎤 “Strong visitor numbers and high-quality attendees throughout all three days. A successful edition.”
🎤 “We held over 70 meetings in three days and opened accounts with 10 new stores.”
Why exhibit at Sport-Achat?
PUT YOUR COLLECTIONS IN THE HANDS OF THE PEOPLE WHO BUY
Your goal isn’t just to get noticed. It’s to meet the right people and create real business opportunities.
MEET YOUR CUSTOMERS AND PROSPECTS
Three days to reconnect with existing accounts, schedule more meetings and meet new buyers from France and abroad.
OPEN NEW ACCOUNTS
Showcase your brand to new distributors, retailers and retail networks, and grow your presence in the French and European markets.
LAUNCH YOUR LATEST INNOVATIONS
Showcase your upcoming collections and flagship products directly to the industry professionals making their buying decisions for the season ahead.
STRENGTHEN YOUR BRAND POSITIONING
In an environment entirely dedicated to the ski, snowboard and outdoor industries, give your brand the visibility it deserves among a targeted professional audience.
NEWS 2026
SPORT-ACHAT HIVER EXPANDS ITS INTERNATIONAL REACH
This year, Sport-Achat Hiver further strengthens its European presence with the arrival of a 260 m² Italian National Pavilion, launched for the first time in partnership with ICE – Agenzia and Assosport.
A new gateway for Italian brands and an opportunity for all exhibitors to build new connections across the European market.
SPORT-ACHAT HIVER x EUROSIMA
Sport-Achat Hiver is partnering with the European Surf Industry Manufacturers Association (EUROSIMA) to make it easier for member brands to exhibit at the trade show.
This collaboration strengthens the links between the worlds of snowboarding, board sports, outdoor and retail.
SPORT-ACHAT HIVER 2027
With 300+ international brands already signed up and stands getting bigger, momentum is building and excitement around the trade show continues to grow!
AN AUDIENCE THAT BUYS
MEET THE DECISION-MAKERS SHAPING THE MARKET
Sport-Achat Hiver welcomes a diverse professional audience, from specialist retailers to major retail chains.
Major Retailers and Retail Networks
Leading players in sports and mountain retail.
Ski, Mountain and Outdoor Specialists
Resort-based and lowland retailers looking for new collections and brands.
E-commerce and Pure Players
Buyers seeking distinctive products and new distribution opportunities.
Multisport, Lifestyle and Footwear Retailers
Stores expanding their offering across ski, outdoor, footwear and lifestyle.
Buyers, Executives, Store Managers, Product Managers and Decision-Makers
Professionals who select collections and shape tomorrow’s product offering.
MORE THAN JUST A SKI TRADE SHOW
SKI AND SNOWBOARD AT THE HEART OF A BROADER RETAIL OFFERING
Ski and snowboard are at the heart of Sport-Achat Hiver. The trade show also brings together a complementary offering of apparel, footwear, accessories, lifestyle products and retail solutions.
This broad range enables retailers to build a cohesive product offering and helps brands reach new distribution channels.
HOW TO EXHIBIT
Have you exhibited at Sport-Achat before?
Log in to your exhibitor area to book your stand and manage your participation.
If you have forgotten your login details,
please contact the Exhibitor Services team on
04 58 58 23 10
Have you never exhibited at Sport-Achat before?
Submit your application and speak with our sales team to discuss the arrangements for your participation.
For more information, please contact our sales team on 04 58 58 23 10.
Make the Most of Your Participation
All the information you need about your participation in just a few clicks
Log in to your exhibitor area to access information about your participation and/or update your file:
- Access your invoice
- Find supplier contact details
- Download the trade show's general regulations
- View technical documents
- Download your exhibitor badges and build-up pass
Prepare for your participation using the tools available in your exhibitor area:
📨 Our free, customizable e-invitation tool
📢 The communication kit (logos, posters, banners, etc.)
📖 The sponsorship guide
📝 Complete your brand profiles to increase your visibility
Need Accommodation?
Explore our partner offers
Contact Our Sales Team
Our sales team is here to support you before, during and after the trade show, helping you prepare your participation and maximize your visibility among buyers.
SPORT ACHAT HIVER
The B2B trade show for ski, snowboard and outdoor
Since 2002 · Grenoble
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