PRESS & MEDIA
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Find all the communication materials for the next edition of Sport-Achat Hiver on this page.
04/02/2026 - Press Release
A successful edition with strong attendance
Strong attendance, high-quality visitors, a comprehensive offering, qualified buyers, and a professional yet friendly atmosphere... There were plenty of reasons to be pleased with the 2026 edition of Sport-Achat Hiver, which further strengthened its position as a must-attend trade show for the ski and outdoor industry in France and across Europe.
19/01/2026 - Press Release
7 Days to go: the latest news ahead of what promises to be a landmark edition
January is flying by for everyone in the industry. In less than a week, it will already be time to step through the doors of Alpexpo for the 2026 edition of Sport-Achat Hiver, the international B2B trade show dedicated to ski and outdoor professionals.
12/01/2026 - Press Release
Sport-Achat Hiver: a well-considered, ideal fit in the January
B2B trade show calendar
January will be an intense, busy, decisive and exciting month for many players in the ski and outdoor sports market, both in terms of activity in stores and the organisation of
professional trade events to prepare for the 2026/2027 season.
Press Release 12/25 - Sport-Achat Hiver 2026
Sport-Achat Hiver 2026: strengthening its European roots and reach more than ever
Driven by a clear commitment from the organisers, Sport-Achat’s international outlook was already evident in January 2025.
For the 2026 edition, Sportair is taking things to the next level. The ambition? To establish Sport-Achat Hiver, regarded by the French as THE trade show for ski apparel, equipment and textiles in Europe, as a key destination for European retailers to discover collections and place orders.
06/11/2025 - Press Release
Sport-Achat Hiver – 5 key trends for Europe’s ski trade show in 2026
November: the first snowflakes fall, the last leaves drop, the days grow ever shorter, Black Friday and Christmas preparations are underway... and Sport-Achat Hiver enters the final stretch of exhibitor sales!







