Press & Media
Are you a journalist, exhibitor, or visitor?
On this page, you will find all the communication materials related to the upcoming edition of Sport Achat. If you cannot find what you are looking for:
Press Releases
Press contacts: lorena@sportair.fr / helene@sportair.fr
19/01/2026 – Press Release
D-7: The Latest News Ahead of a Major Edition
January is flying by for all market players. In less than a week, it will already be time to walk through the doors of Alpexpo for the 2026 edition of Sport Achat Winter, the international B2B trade show dedicated to ski and outdoor professionals.
12/01/2026 – Press Release
Sport-Achat Winter: An Ideal and Thoughtful Placement in the January B2B Calendar
January will be intense, active, decisive, and stimulating for many players in the outdoor sports and ski market, both in terms of in-store activity and the organization of professional meetings to prepare for the 2026/2027 season.
Press Release 12/25 – Sport Achat Hiver 2026
Sport-Achat Hiver 2026: A Shift and a Stronger-than-Ever European Focus
Driven by a clear strategic intent from the organizers, the internationalization of Sport-Achat was already clearly tangible in January 2025.
For the 2026 edition, Sportair is stepping up a gear. The ambition is for what is regarded by French professionals as THE leading European trade show for ski apparel and equipment to also establish itself as a key platform for collection discovery and order placement for European retailers as a whole.
06/11/2025 – Press Release
Sport-Achat Winter – 5 key trends for the 2026 European ski show
November: the first snowflakes and the last leaves falling, days getting shorter, Black Friday and Christmas preparations underway… but also Sport-Achat hiver entering its final marketing stretch !
Press Release 02/25 – Sport Achat Winter 2025
A successful Sport Achat edition and promising prospects for the future!
Feedback from the vast majority of visitors and exhibitors alike points to the same conclusion: Sport Achat Hiver 2025 has been a resounding success.
17 January 2024 – Press release
Five experiences to enjoy this edition of Sport Achat 2025 to the fullest
Sport Achat is, of course, the leading European trade fair for skiing and snowboarding, but that’s not all… The B2B event, which will take place from 27 to 29 January at Alpexpo Grenoble, reinvents itself every year to surprise visitors and, above all, to offer them new ideas that will enrich their experience.
Press Release 01/25 – Sport Achat Winter 2025
Sport Achat sets out to conquer European retailers
This year, Sport Achat is stepping up a gear and opening up even more to Europe!
From 27 to 29 January 2025, the trade fair will bring together not only major French players in Grenoble, but also around thirty retailers from Switzerland, Italy, Spain and Andorra. This is a real step forward for our flagship event!
15/11/2024 – Press Release
Sport Achat Winter, January 27, 28 and 29 at Alpexpo Grenoble
More exhibitors, more surface area: the winning combo that is emerging for Sport Achat
Behind the scenes, the organization of the show European B to B ski and snowboard started several weeks ago, particularly on the exhibitor side.
















